Direct Selling : Direct selling refers to selling products directly to the consumer in a non-retail environment. Instead, sales occur at home, work, online, or other non-store locations. This system often eliminates several of the middlemen involved in product distribution, such as the regional distribution center and wholesaler. Instead, products go from manufacturer to the direct sales company, to the distributor or rep, and then to the consumer.
- Discover new buyers and send customized messages to potential buyers
- We provide shipping options
- Higher visibility of the products to potential buyers
Cut the Middleman : The term "middleman" describes an intermediary between a producer and an end customer. In a typical distribution channel, the middleman is the wholesaler or the retailer. Manufacturers would eliminate the middleman by selling products directly to retail stores or consumers. Wholesalers can do the same by skipping retailers and selling directly to consumers. This strategy has some advantages over a straightforward distribution process.
- Cost Savings
- Better Value
- Environmental Impact